Chris Beck is a thought leader and sought-after speaker in digital and media strategy. He is the founder and chief vision officer at 26dottwo, and heads the offices in San Francisco and New York. Chris has worked to pioneer a new approach to strategy and planning called “reverse engineering”. It redefines the funnel by using backward planning to create more impact, resonance, and engagement along the consumer journey. He also specializes in deconstructing traditional marketing to create more impact, synergy and value.
“Yes.” The word I would use without hesitation if someone were to ask me if they should hire Chris and his team at 26 Dot Two. Time and time again they pushed boundaries and drove results for our business. I can’t say enough about their ability to innovate, their attention to detail, and their dedication to customer service. They are setting the bar for digital media strategy. Chris and his team are true pioneers.Ben FriedlandVice President, Marketing at Lucky's Market
In the three years that I have worked with Chris I have found him to be exceptionally insightful and well suited to the ever changing demands of advertising in the retail world. Chris and his team have always gone out of their way to continually gather perspectives from within and outside of our company. Chris is able to incorporate these perspectives and continue to introduce new cutting edge advertising ideas that help position our brand ahead of our competitors. Anyone looking for real consumer insights, media trends and action inducing creative should give Chris a call.Danny OlivasVP of Marketing, Digital and Creative at Westfield
Instrumental in helping us identify and create relevance with specific critical users. The process involved facilitating internal group meetings gaining enterprise wide support and input in to the plan, as well as integrating solutions and integration for our key manufacturer partners. The work involved a multi tiered media plan using traditional and digital solutions to reach them.Sean MarxCEO, Give Something Back, Inc.
Chris has been and exception resource as we’ve rolled out markets both domestically and internationally, his energy and creativity is boundless and his deep insight in the digital space is exceptional. He’s a true partner to the business.Russell BarnettChief Marketing Officer at KeVita
Chris is exceptionally talented and experienced in digital strategy, plan, development, optimization and execution. He delivered a very efficient and effective digital media plan for Gardein that resulted in brand awareness and purchase intent increases unheard of by Nielsen. He’s honest and does what’s right for your brand, not what’s the most profitable for his business.Ashlyn NeffBrand Manager at Gardein
Truly a white glove partner where constant innovation meets real revenue impact. Chris and his team de-constuct “traditional” media and how to generate solid impact from digital. There is no “template for success” rather each campaign is incubated and customized based on our objectives. They are extremely fast and nimble which is critical in the ever changing retail landscape. 26Dottwo is the agency for the future for those that don’t want to be yesterday’s news.Norma QuonExecutive Director of Marketing at Whole Foods Market